Starting a business can be so overwhelming, right?!!
When you’re just starting out all you want are simple strategies, that if done well and consistently enough, will deliver the amazing results you dream of.
But with so much advice out there pressuring you to be on EVERY social media platform from the start, it’s no wonder so many end up confused, overwhelmed and stuck, rather than making the progress they set out to achieve.
It’s highly likely you don’t have the time to effectively run each and every social media platform - so, start small and perfect one platform at a time. Then test which platform brings greater results!
Focusing 100% of your time and effort into one social media platform means you are SO much more likely to make a breakthrough, rather than spreading yourself so thin that you just end up a stressed out mess!
But how do you go about choosing the right social media platform for your business? Which platform will let you share content with your audience in the most engaging way? Which platform is best for turning viewers into subscribers, loyal fans and paying customers??!
Predicting the results you will achieve on any platform is impossible, but what you can do, is make an informed decision of where your focus should be.
Know your audience, you will hear this being called your target market, target audience, ideal client -
Where are they located?
What is the age and gender?
What’s their average income?
Are they homeowners?
What are their hobbies?
What industry do they work in?
Do they have kids?
What challenges do they face, and what problems do they want to be solved?
How do they get their information?
If you need to go deeper into creating this ideal client we have a FREE download here for you >> ‘Your Ideal Client’.
Focus on the platform for few months at least, be consistent, creative and tell a story. Keep an eye on your stats!
Need to learn more about each platform and what might suit your audience ...
DOWNLOAD our PDF - ’How to choose the right Social Media platform for your business’.